SEO for Beginners: 3 Step Guide to Rank Better in Google

Investing your time in organic traffic generating ideas and testing those techniques which you think can earn your website some real visits from Google is much better than thinking outside the box to create outstanding content.

Yeah, it is - Because what if you are creating outstanding content and nobody is reading it?

For making sure that people are coming to your blog just on their own and by searching from Google or other search engines, you have to do search engine optimization (SEO) on your blog.

Having in mind that you are a newbie at blogging or online working, I am going to tell you the basic fundamentals of SEO for beginners.
SEO for Beginners: 3 Step Guide to Rank Better in Google

These 3 steps on SEO will guide you to boost-up your website or blog posts in Google search pages (SERPs).

So? let's get started:

1. Keyword Research

It has been said a number of times before by many professionals that searching keywords and then researching them to find out best and working keywords is essential for every SEO campaign.

To get the most out of your SEO campaign you have to do basic to advanced keyword research, and here I am going to show you how you can do that.
  1. Don't use any tool or paid networks for keyword research (since it's basic)
  2. Open Google and type your word (any word which comes handy in your niche)
  3. Don't hit the Enter button for searching on Google, wait and see what Google suggests you
An example is right below this line:
Google suggest screenshot

This (above screenshot image) is an example of what you will get by typing something in Google's homepage search bar and waiting for a second.

This is all that you have to do in your first SEO keyword research step.

As now you can see many related topics to your single word, you can then start creating titles on these keywords and visit some of the related articles to easily create the best blog posts on those researched topics which are widely being searched by thousands and thousands of internet users.

2. On-page Optimization

Now 2nd step is the on-page optimization.

In this step, you need to know what is on-page SEO and who one can do it when he/she is a beginner in the world of Blogging or search engine optimization.

Simple, just follow below basic steps:
  1. As you have some blog posts on your blog (assuming after keyword research) you should try adding related keywords as headings in the blog post body
  2. For example, there is a blog post on the title of Insurance, you can add headings like What is insurance, Mortgage insurance companies, the best way to get insured, Why to get an insurance policy, and so on
  3. Try to have at least 900+ words in your articles with sticking to the main topic sentences
  4. Add the main keyword (topic title) many times like 2 times in 3 small paragraphs
  5. Do inter-linking, adding links to your old blog posts in new blog posts will boost the DA and PA (domain authority and page authority) of your blog and blog posts
  6. Try to add some images and charts so people will engage with them and if possible add a video so your readers will be at your blog post for up to 2/5 minutes which is the best rank boosting the signal
  7. Make sure to create meta tags, title tags, alt tags, link anchors similar to your main topic
All ends when you got to know how you can make your readers stick to your blog posts and read them.

3. Link Building

This is the thing which everybody knows is a must to do. From beginners to advanced bloggers all of them believe that link building aka backlinking is the father of SEO.

Whoever it's not!

But still, you are the one who wants to learn and practice it so at-least you will be able to try it out and find with your hands that this technique works or not.

So the best part is right below on how to do link building when you are new to SEO:
  1. Find related websites to your niche and contact their owners (editors) to know how they can assist you with a free backlink to your website/blog
  2. If you can find the related websites and ready to ask them, also send them a guest post pitch and if they accept write an article related to their topics and ask for a backlink to your website
  3. There are many free web-directories online you can submit your website there to get a backlink
  4. Check your website/blog stats online and there are thousands of websites which will give you a free of cost backlink just for checking your website on their tools
  5. Ask your friends to share your website on social media accounts and claim your website link on Facebook, Twitter, and other social media networking websites
  6. Join forums related to your niche (the topic of blog) and add your blog/site address in your signature
And there are many other ways to do link building for your website/blog.

Also, you can hire someone (SEO Expert) to do this for you, but make sure that the freelancer or agency is not fooling you with cheap web 2.0 links or PBN links.

Just before buying backlinks from any person or agency make sure they are sending you their work samples and if they don't want to share their work with you, just make sure that they have the best rating and even if there is no rating you can chat with them and ask them to give you the guarantee of high-quality backlinks.

However nobody (real) will promise you the increase in your ranks at Google with their link building services, but there is a chance when you choose to hire a prominent SEO consulting services in India.

Thanks for the read.