Best Magento 2 SEO Guide

Best Magento 2 SEO Guide

If you are new to selling goods online, there is a high chance you have heard of eCommerce platforms such as Shopify and WooCommerce or just to name a couple of others. If you are dipping your toe in the water however the feature that they excel in like ease in use, or support are overshadowed by their flexibility to create a completely bespoke experience for your customers with Magento 2, you have sacrificed the bicycle stabilizers and their hand-holding for the ability to turn your online store into something unique by allowing you to tailor the platform to your needs, where other platform means having to make compromises try and get close to the experience that you want to create for your customers.

Another reason to learn about Magento 2 SEO is that there are a lot of Magento 1 users out there that will soon be looking to leap to Magento 2 as official support for Magento 1 is only guaranteed to continue as early as November 2018. If you ask Google, doubts will be something like:

Magento is an eCommerce platform built on open source technology allowing customization of the functionality on the large scale offering powerful and flexible features in catalog management content search engine optimization and functionality any retailor would come to expect that all sounds pretty fancy. 

In short, Magento 2 is a free website-based software package that allows you to run and control a transactional website for goods and services online. 

Magento 2 also allows you the flexibility to create a bespoke shopping experience for both customers and your team because it's free to use and when it reached its limitation and want to check what Magento 2 can do out of the box, you or a developer can adapt and develop the software to be better suited for the need of your business. 

After a brief introduction to Magento 2, let’s discuss how to install Magento 2 on localhost, let’s check out the manual of it.  

How important is SEO for a Magento store?

Magento 2 is the next generation of the world’s top digital eCommerce platform made on open-source technology. The Open Source provides online dealers with unparalleled suppleness and control over the aspect, content, and functionality of their online stores. Magento is instinctive Admin graphics of influential marketing, SEO (search engine optimization), and product administration tools that give you the control to generate sites that are custom-made to your unique business requirements. Magento also offers you a steady, protected, and customizable resolution for your rising business.

Magento 2 was launched in late 2015 and since then made a huge development and also comes as an improved version. It has almost the same features as Magento 1 but they all are proved as a better form. Basically, Magento 2 is providing an eCommerce platform with open source technology. This feature allows online users to shop with the help of the shopping cart system. They can also control the layout, functionality, and content of their online shopping store.  

Magento 2 offers 

  1. powerful marketing
  2. search engine optimization
  3. catalog-management tools

Major improvements from 1st version:

With these exciting offers, it also covers the major weak points of Magento 1 which are as follows:

Magento 2 has:

  • Improved execution 
  • The official robotized test suite
  • Better back-end UI 
  • Also has a current front-end codebase 
  • A progressively particular approach to creating modules, alongside records contained inside the Magento code as opposed to being scattered everywhere Decreased the number of contentions between modules attempting to modify similar usefulness.

After a brief introduction to Magento 2, let's talk about the top 10plug-ins. 

Magento 2 on Localhost:

Some of the Magento 2 claim that the Magento 2 work slowly on localhost rather than the live server. Try some steps on localhost for speed optimization. Let’s get started:

Step # 1:

  1. System hardware requirement:
  2. Processor- core i3


Step # 2:

Try to work on localhost without sample data

Step # 3:

Go to the admin panel and try some settings

Stores ->configurations ->Advanced ->Java script settings

Merge javascript files to yes

Enable javascript bundling to yes

Minify javascript files to yes

Stores ->configurations ->Advanced ->CSS settings

Merge CCS files to yes

Minify the CS file to yes

Now go to the admin panel of Magento 2. Go to the Store and complete this whole process. 

Magento 2 SEO Metadata:

There are two motivations behind what reason you'd need to compose convincing metadata for your pages.

For a certain something, special and snappy Meta titles ought to draw the client to follow the URL in a Google search. Also, for another, included watchwords will draw the consideration of the crawlers and assist you with positioning higher.

Magento tools for SEO-friendly URLs:

For example:

  1. Google Analytics
  2. Panguin Tool
  3. Google Keyword Planner
  4. SEMrush 
  5. SERProbot
  6. SEO Monitor and many others

The above-mentioned SEO-friendly tools are just a few but they are many free and paid tools that you can utilize for your website to generate URLs.