Memphis Baker Receives Trademark Threat Over Chloe's Giant Cookies Name

Chloe Sexton launched her bakery business in Memphis, Tennessee, after losing her job during the COVID-19 pandemic while pregnant.

She also dealt with the death of her mother from brain cancer and took on the responsibility of raising her younger sister, who was seven at the time.

Credit: Chloe Sexton / GoFundMe

The enterprise began as a means of survival and evolved into a full bakery specializing in oversized cookies. Sexton named the business Chloe's Giant Cookies, reflecting her own first name and the product's distinctive size.

Chloe Sexton received an expedited legal notice informing her of a potential trademark infringement claim related to the business name.

The notice came from Kenneth and Sheryl Weiner, owners of Chloe's Cookies based in Fort Myers, Florida.

According to Chloe Sexton's account, the Weimers' business name derives from their dog, not a person named Chloe.

Chloe Sexton and her legal team identified more than 25 other cookie businesses across the United States incorporating "Chloe's" and "Cookies" in their names, none of which have faced similar claims.

"An individual has threatened trademark litigation over the name Chloe’s Giant Cookies," Sexton stated in her fundraising campaign description. "While a lawsuit has not yet been filed, the threat alone requires immediate legal action and preparation."

Sexton initiated a GoFundMe campaign to cover legal expenses associated with defending the name.

The campaign set an initial goal of $25,000 for consultations, filings, and potential court preparations.

Funds raised have exceeded $42,000 toward a revised goal of $50,000 as of February 23, 2026. Sexton emphasized that the bakery represents years of personal sacrifice and community backing, with each cookie symbolizing determination amid adversity.

Credit: Chloe Sexton / Instagram

Sexton expressed a preference for dialogue over litigation in her public video statement on Instagram.

"I don’t wish anyone harm. I just wish we could’ve had a real conversation before it got to this point," she said.

The Weimers have not issued a public response to the dispute, and no formal lawsuit has been filed in court records as of the latest available data.

Credit: Chloe Sexton / Instagram

Even in the midst of the Chloe Giant Cookies lawsuit, her bakery continues operations, shipping giant cookies nationwide and serving local customers in Memphis while she's asking a helping hand through her GoFundMe campaign.